Portfolio
Work and Feedback
LIMELIGHT
Ben Pfeifer, CEO
A future-of-work startup funded by 25Madison
“I hired Otto in the earliest days of Limelight and I’m very glad I did. He created the core language for our company messaging, along with the content in all of the channels where we use that language: sales, marketing, my board, and the team. He is a communicator at heart but brings his business and entrepreneurial experience to every meeting. A conversation with Otto about communications almost always leads to a larger discussion about strategy. He helped us understand our business, the competitive landscape, and the long-term opportunity. He listens, is a great team player, and a self-starter. He gets it done.”
SPRING LABS
Daniel Mason, EVP Sales and Strategy
“We brought in Otto to help develop a new PR strategy and simplify our company messaging, which was inherently difficult due to the technological complexity of our products and specific subject matter of our use cases in the financial services industry. Otto did an excellent job simplifying messaging, bringing a creative and strategic approach, while learning a lot of deep industry information in record time to deliver results. Otto also understands the media and went to work immediately building rapport with journalists on behalf of our company. I would highly recommend Otto for strategic communications or PR needs, especially for rapidly-growing companies. ”
FIGURE
Brad Simmons, CMO Figure
“Otto is extremely thoughtful and built a phenomenal foundation for our communications and PR as we prepared for our unicorn fundraising round. His data-driven research about home mortgage borrowing in America clearly showed his investigative journalism background. It was creative, insightful, and became the foundation for a months-long ad campaign that drove substantial business results.”
Case Studies
Pronto
The team at Pronto has leveraged artificial intelligence and machine learning to build a platform that can create high-quality videos with minimal guidance.
LEADANGEL
LeadAngel helps companies manage their inbound lead and sales pipeline. The company had built substantial initial success but knew they needed a new website to dramatically increase sales. Core Communications created a new website highlighting messaging and product features that customer interviews showed were the most impactful.
ONCUSP
Oncology research startup OnCusp had closed an oversubscribed $25m seed round from leading investors including Sequoia Capital China, assembled a fantastic global team, and begun negotiating the licensing of numerous promising pharmaceutical candidates. When they were ready to announce their presence to the world, they retained Core Communications to create a website that showcased their brand and their vision.
Xallent
Nanoscale testing company Xallent planned to launch its groundbreaking new device to the semiconductor research and chip fabrication industry. To do so successfully, they needed to overhaul their entire online presence. They turned to Core Communications.
PolicyDock
Digital insurance innovator PolicyDock has found breakout success helping legacy insurance companies transition to a digital, cloud-based future. But the company website needed an overhaul; Core Communications delivered a website showcasing the latest features targeted at the most important customer segments.
LimeLight
We helped a future-of-work startup build the messaging and materials they needed to fuel their quick growth.
figure
To prepare for a unicorn fundraising round, Figure needed to increase their monthly loan origination. We built a data-driven PR campaign that delivered the required growth.